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Miriam Simon
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Join date: Feb 26, 2024
Posts (18)
Dec 9, 2025 ∙ 2 min
Shadow AI: A Guide for Leaders
Last week I was at a talk about AI for strategic advantage. One term kept coming up over and over again. And I could see from the room that most people didn’t actually know what it meant, but were too polite to ask. That term was Shadow AI. If you’re leading a business right now, you need to understand what this is. Not from a technical angle, but from a strategic one. Because Shadow AI is already happening inside your organisation. What is Shadow AI? Shadow AI is when your team uses AI tools...
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Nov 7, 2025 ∙ 2 min
The Rise of the “Do It For Me” Customer: Winning the Early Christmas Shopper
Halloween is barely over, yet the smart retailers are already winning Christmas. Walk through any store right now and you’ll see it - Shelves brimming with festive gifts, while many customers have quietly started their Christmas shopping long before the rush. This isn’t by accident. A growing tribe of shoppers, the “Do It For Me” (DIFM) customers, have been stealth-purchasing since August. They’re busy, they’re discerning, and they want their gifting sorted without the stress. They crave...
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Sep 22, 2025 ∙ 1 min
A One-Minute AI Hack (You’ll Thank Me Later) – Try This Now!
This might be the easiest win you’ll get all week ✨, and it only takes a minute… If AI still feels like something “for other people” or...
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